These double-sided door cards were created for WHYY’s neighborhood canvassing and community outreach efforts. Designed to stand out among the high volume of printed materials residents receive, they use bold color, strong typography, and approachable visual storytelling to quickly capture attention and communicate value at a glance. Recognizable PBS characters were incorporated to create an immediate sense of familiarity and trust while helping the pieces feel welcoming and community-focused.

The layouts prioritize clarity and brevity, balancing essential information with a highly scannable structure suited for quick doorstep interactions. Developed within WHYY’s existing visual framework, the final pieces support grassroots engagement while remaining friendly, accessible, and distinctly on-brand.