Carla Lickun is the owner / principal of Noopi Creative. She is an award-winning design director, creative services manager, creative project manager, graphic designer and motion graphics animator. 

She has a deep background in design of all kinds, managing projects and design teams and a rich experience in directing and overseeing creative production in a wide range of environments.

With over 15 years of industry experience behind her, Carla has worked as a designer, animator, and manager of creative services for various television and cable stations including WOUB-TV (PBS), WSYX-TV (ABC), WTTE-TV (FOX), WTXF-TV (FOX, Philadelphia), Comcast Cable, and WHYY (PBS, Philadelphia). Her versatility as a designer and manager also includes extensive experience with higher education at The Culinary Institute of America as well as other various B2C and B2B companies including StraighterLine, David’s Bridal Corporate Offices, The Main Line Times Newspaper, and a large and diverse range of independent clients. 

In her various roles, Carla has accumulated significant hands-on and managerial experience. Her design and creative management experience spans the range from daily design, to POP display and packaging design, to various national billboard ad campaigns. She has produced and project managed seasonal product catalogs, assisted in the direction of photo shoots, created entire graphics packages for news and other broadcast programming, project managed, oversaw and created full brand campaigns, and has created everything from transit print campaigns, to logo and identity design, web graphics, social media and film promotional material. Her experience within various styles of creative departments give her a unique and well rounded understanding of creative production and process.

As a creative, versatile designer and manager, Carla has worked with and for a wide range of clients, including broadcasters, retail, non-profit organizations, and many small businesses. She has also, on many occasions, donated her services to several non-profit organizations, and conducted professional training sessions on design principles and software. She continues to donate or provide discounted services to non-profits that are working to make the world better.

With a range of experience and an enthusiasm for the design process, Carla has the capacity to generate and project manage print and broadcast projects of any size and scope, with creative energy, efficiency, and great craftsmanship.

Carla lives in the beautiful Hudson Valley in New York where she enjoys hiking, photography and life’s simple pleasures with her husband, who is a proud Navy veteran, 2 amazing bonus kids, and 3 dorky rescue dogs (who happen to also have their own instagram @miloandbernie).

SERVICES

creative design

Web / Social Media Design

website front end design

basic html / css web coding

social media post and profile design

social story video motion graphics

static / dynamic web banner design

landing page design / build (instapage / unbounce)

google site design / build

squarespace site design / build

Motion Graphics

movie titles

explainer videos

social media animations

animated gifs

compositing

2D motion graphics

logo animation

tv show packaging

promotional advertisements

political advertisements

biography videos

Photography

family portraits

individual portraits

animal portraits

headshots

bands / albums

candids

Print Design

logo design

corporate identity

business cards

letterhead

style guides

brochures

mailers / postcards

flyers

album cover design

book covers

poster design

transit design

newsletters

calendars

annual reports

advertising design

marketing / promotional kits

public relations / press kits

billboard / outdoor design

banner design

trade show displays

storyboard creation

invitations

wedding packaging design

book layout

catalog layout

magazine layout

swag design

signage

creative management

keep projects moving internally

manage the client expectations

assist clients in writing creating briefs

maintain positive client relationships

maintain daily communication with creative team and clients / stakeholders

maintain project archives

asset management

work consistently to improve existing processes

identify opportunities to move projects to lower cost resources

schedule, track and maintain all project milestones

motivate creative team members toward completion of project deliverables

ensure creative has all information and elements they need to complete projects efficiently

create and maintain all project milestone deadlines

build project schedules

forecast hours for projects

coordinate all clients / stakeholders to review and approve proofs

keep clients / stakeholders on schedule

ensure timeliness and quality of client deliverables

prioritize and manage multiple projects simultaneously

produce timely and accurate project reports for internal reference

support creative teams with administrative duties

coordinate and manage with outside vendors

coordinate and schedule necessary meetings

follow up on tasks assigned at meetings

creative solutions & consulting

Workshops and Training

photoshop for beginners

after effects for beginners

photoshop for photography

design 101

Brand Consulting

goals and challenges

positioning & values (who, what, why, and how)

story and messaging

visual design and creative direction

client experience